ChatGPT for OMS Marketing
Description
Staff need quick access to relevant information and guidance to efficiently respond to inquiries and make decisions.
Detailed example
ChatGPT (OpenAI) allows users to input prompts/data and then provides answers and outlines. An example of an OMS using it would be to help with an outline for an upcoming newsletter for NSBW and ChatGPT could assist with content layout.
AI / analytics pattern
Generative AI: AI that generates new or synthetic content (e.g., images, videos, audio, text, code).
Automation level / stage
d) Retired – The use case was reported in the agency’s prior year’s inventory, but its development and/or use has since been discontinued.
Expected benefit
Data-driven predictions, identification of patterns not visible through manual review, improved decision-making accuracy, and optimized resource allocation.
Audit / financial statement impact
Not high impact: This AI system does not meet the criteria of any of the six pillars that make up High Impact AI in Memorandum M-25-21.
Controls / human review
ATO: Yes; PIA: Not publicly available
Data needed
Commercial vendor-managed training data. Specific training data sources are proprietary to the vendor.